Hi, I'm Chris.

I'm an SEO strategist with over a decade growing organic visibility for national education and ecommerce brands, agencies, and B2B products. Through every shift in search, from technical SEO and content strategy to today's world of LLMs, GEO, and AEO, my job has stayed the same: keep sites found by the people, and now the engines, looking for them.

I've always built tools on the side to automate the tedious parts of the work, starting with custom Excel tools years ago and growing into real software. With this site I'm opening that up: free, public tools to help other people solve the same SEO and AI-search problems. I'm based in Phoenix, and I like talking shop, so if you're working on something interesting, reach out.

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